2024 marks a significant year for Fresno’s cannabis industry, with the opening of its latest dispensary, Higher Level, joining the city’s burgeoning market. This new addition, located on Blackstone Ave., near Shaw Avenue, welcomed its first visitors at noon on Wednesday, beginning its journey as Fresno’s seventh recreational cannabis outlet.
Salvatore Palma, the CEO of the Seaside-based Higher Level of Care, shared that the dispensary’s launch was initially celebrated with family and friends before opening its doors to the broader public. Higher Level is gearing up for a soft opening on Thursday, followed by a grand celebration on February 16.
Operating hours for Higher Level are set from Monday to Friday, 8 a.m. to 10 p.m. Occupying the space that once housed Imagen Graphics—Higher Level’s signage provider—the dispensary spans 3,000 square feet. Renovation efforts for this new venture began in June, culminating in the acquisition of a certificate of occupancy in mid-January. Currently, the Fresno branch employs 42 individuals.
In addition to its Fresno storefront, Higher Level of Care operates in several other locations, including Seaside, Hollister, and Greenfield. The Fresno outlet is co-owned by local entrepreneur Marley Forsythe, among others, as indicated in the commercial cannabis business permit application filed by Higher Level. The business plan outlines an investment of $1.34 million in the new storefront, with the owners having nearly $8 million in capital ready for the project’s needs.
As Higher Level takes its place among Fresno’s vibrant cannabis community, we’re reminded of the growth and diversity this industry brings to our city. While Higher Level welcomes visitors to its spacious new location, we at Cloud Legends 420, being locally owned and operated, continue to serve the Fresno area and beyond with our premium delivery services. Bringing the best of cannabis directly to your door in Fresno, Clovis, Sacramento, Elk Grove, and Arden-Arcade.
Stay tuned to our blog for the latest updates, insights, and stories from the cannabis world. Don’t forget to follow us on Instagram, Facebook, YouTube, Twitter, and LinkedIn to join our growing community and stay connected with the pulse of the cannabis industry. Whether it’s celebrating new dispensaries like Higher Level or enjoying the convenience of home delivery, we’re here to enhance your cannabis journey every step of the way.
Source: Original article (The Business Journal), originally reported Jan 31, 2024
